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Lazy Dog Takes Best in Show at GlobalPetExpo New Product Showcase

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March 24, 2017

ORLANDO, FL _ Lazy Dog Cookie Co. Inc. of Ballston Spa, NY, was honored with 1st Place, Best-in-Show in the New Products Showcase Boutique category at Global Pet Expo at the Orange County Convention Center in Orlando, FL, for its new Bake-At-Home Birthday Cake Mix for Dogs.

The all-natural mix, available to retailers as a pre-order for May 15 delivery, was debuted March 22-24, 2017, at Global Pet Expo, which is the pet industry's largest annual trade show. The 12-ounce packages contain a wheat-, corn- and soy-free cake mix made from healthy, dog-friendly ingredients such as oats, vanilla, flaxseed, egg and molasses - just add olive oil and water. The frosting mix is made from yogurt and tapioca and comes with confetti sprinkles.

At Global Pet Expo, more than 1,000 companies from around the world present the newest, most innovative pet products on the market for dogs, cats, birds, fish, reptiles, small animals and horses. Thirteen football fields’ worth of displays showcase more than 3,000 product-launches and 150 first-time exhibiting companies.

The New Products Showcase gives exhibitors the opportunity to highlight their newest lines and gives attendees a chance to preview all the newest products hitting the industry in one location at the Show. This 30,000-square-foot space on the trade show floor is set aside to recognize the year's best creative efforts in New Product and Point-of-Purchase Displays. With nearly 1,000 entries, this is the largest new products showcase at any pet product industry trade show in the world. The New Products Showcase “Best in Show” awards are the most coveted awards given in the industry.

Lazy Dog Cookie Co. was founded by Amy Augustine in 2001 to bake simple, healthy dog treats, free of fillers and preservatives. She and her husband, Keith Augustine, have expanded the business to international distribution by introducing innovative and enticing new products that charm dog lovers, such as Original Pup-PIEs and Mutt Mallows. 

Lazy Dog's Ballston Spa headquarters and distribution center has been staffed for more than five years by Saratoga Bridges Prevocational Program, which offers individuals with disabilities the opportunity to gain employment readiness skills. Lazy Dog also volunteers and donates a percentage of profits to help animals in need

At last year's Global Pet Expo, Lazy Dog Cookie Co. Inc. won third-place honors for Original Pup-PIE Happy Birthday for a Darling Girl and Happy Birthday for a Charming Boy products.


Keith & Amy Augustine

The Lazy Dog Cookie Co Inc

101 Ford Street

Ballston Spa, NY 12020



Global Pet Expo | Orange County Convention Center | Orlando Florida

March 22-24, 2017 | Visit Us at Booth 756

For American Pet Products Association (APPA) and the Pet Industry Distributors Association (PIDA


March 23, 2017

New Products Showcase Winners Announced for Global Pet Expo 2017

(Orlando, FL) March 23, 2017- The American Pet Products Association (APPA) and the Pet Industry Distributors Association (PIDA) are pleased to announce the New Products Showcase winners from this year's Global Pet Expo, held March 22-24, 2017 at the Orange County Convention Center in Orlando, Florida.


Best In Show

Seriphos Drop Off Aquarium
Elive, LLC
Booth 4548

Second Place

Jelly Cylinder 5
Jellyfish Art LLC
Booth 4984

Third Place

Brio 35 Urban Eco Garden
Deep Water Aquatics
Booth 5089


Best In Show

USA Happy Beaks Toys
A&E Cage Co., LLC
Booth 3924

Second Place

Bird Temp - Digital Infrared Thermometer
Zoo Med Laboratories, Inc.
Booth 1855

Third Place

Eco- Friendly Bird Nest
Le Sharma Trading, Inc.
Booth 456


Best In Show

Bake-at-Home Birthday Cake Mix for Dogs
The Lazy Dog Cookie Co., Inc.
Booth 756

Second Place

Dodo Bird Family: Baz the Dad, Barb the Mom & Billy the Baby Dodo Birds
Merito Industries dba THINK OUTSIDE
Booth 5590

Third Place

PetCakes Frozen Yogurt Treats
PetCakes by Lucky Paws, LLC
Booth 3856


Best In Show

Catysmile Backpack Cat Carrier
Primetime Petz LLC
Booth 2651

Second Place

The Bridge
Molly and Friends Cat Furniture Company
Booth 1207

Third Place

Side Table Cat Bed
Sauder Woodworking Co.
Booth 1975


Best In Show

West Paw Design
Booth 2543

Second Place

PAW5 Wooly
Booth 5659

Third Place

TropiClean Natural Flea & Tick
TropiClean Pet Products
Booths 1080, 967


Best In Show

Earth Animal

Second Place

Ruff Bone
Himalayan Corporation
Booth 891

Third Place

CannaBoost (TM) CDB/Hemp full spectrum extract
PawFlex, Inc.
Booth 4053


Best In Show

Exo Terra Gecko Food
Hagen Group
Booths 2701, 2715

Second Place

Exo Terra Tall Terrarium
Hagen Group
Booth 2701, 2715

Third Place

Zilla Front Opening Terrarium
Central Garden & Pet
Booths 1909, 2101


Best In Show

Kaytee Run-About Ball LED Light Rainbow 7 inch
Central Garden & Pet
Booths 1909, 2101

Second Place

Walkin' Wheels Mini Wheelchair
Walkin' Pets by Handicappedpets.com
Booth 3938

Third Place

Kaytee Critterhome 30 x 18 Deluxe Habitat Large
Central Garden & Pet
Booths 1909, 2101


Best In Show

Meowijuana - Retail Display Box (Large)
Meowijuana LLC
Booth 5672

Second Place

Earth Rated 2017 Collection
Earth Rated
Booth 3251

Third Place

Kaytee Crittertrail Building Station
Central Garden & Pet
Booths 1909, 2101

Julie Rowe
The Impetus Agency

[email protected]